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From All n One's bxp software Wixi
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This article explores the development of gamification within an organisation and how bxp can help to deliver against those goals.
With only 13% globally actively engaged in work (Gallup, October 8, 2013), maybe it's time to implement Gamification and improve your employee engagement. http://www.gallup.com/poll/165269/worldwide-employees-engaged-work.aspx
= Examples of clients using / have used this solution =
{|
| style="width:200px;"| [[File:Logo_eircom.jpg|eir]]
| style="width:200px;"| [[File:Client_one4all.jpg|One4All]]
| style="width:200px;"| [[File:Client_fexco.jpg|FEXCO]]
| style="width:200px;"| [[File:Logo_ladbrokes.jpg|Ladbrokes]]
|}
= The Presentation =
Our presentation deck is available from [[File:What_is_Gamification_v1-0.pptx]]
[http://en.wikipedia.org/wiki/Classical_conditioning Classical conditioning] became [http://en.wikipedia.org/wiki/Behaviorism Behaviourism ]. Rewarding good behaviour and punishing bad behaviour. Gamification uses only half of this, the good behaviour side. For the most part positive reinforcement is used in gamification. i.e. No negative marking.
| [[File:Skinnerbox.gif|x300px|link=http://www.mostdangerousgamedesign.com/2013/08/the-psychology-of-rewards-in-games.html]]
| [[File:Theory-of-Gaming-Motivation.png|x300px|link=http://www.thinkfeelplay.com/theory-of-gaming-motivation/]]
| [[File:1024px-Operant_conditioning_diagram.png|x300px|link=http://en.wikipedia.org/wiki/Reinforcement]]
|-
| [http://www.mostdangerousgamedesign.com/2013/08/the-psychology-of-rewards-in-games.html The Psychology of Rewards in Games]
| [http://www.thinkfeelplay.com/theory-of-gaming-motivation/ Theory of Gaming Motivation]
| [http://en.wikipedia.org/wiki/Reinforcement Wikipedia - Reinforcement]
|}
There is also a demonstratable precedent that doing things for others in a team environment yields greater results. Continental Airlines implemented a simple bonus scheme to great effect. The primary requirement is clarity for all. [http://www.washingtonpost.com/blogs/on-leadership/wp/2015/02/24/why-team-bonuses-are-more-effective/ Why team bonuses are more effective]
* What process / procedure are you trying to incentivise staff to accomplishimprove / maintain? (The Problems)
** Attendance, sickness, training progress, quality, compliance, not ready time
* What metrics are you going to use as the primary record of accomplishment?(The Metrics)
** HR report, sickness report, training records, quality scores, quality control output, phone system reporting
Some metrics will be difficult to measure. Gamification can also be used to maintain satisfaction. Putting a cost on hiring and training new staff can be used to put a cost value to staff retention. Gamification allows for numerous of these metrics to be used. So each of the metrics become enumerated. i.e. putting a points value on each of the outcomes.
* What are you willing to put forward as reward for "winning"?(The Rewards)
** Money, time, access to games, access to exclusive material, internal recognition
The most important part of justification of gamification is the ROI (Return on Investment). As is the constant battle of marketing you are asking the business to invest X with the hope of achieving Y. The same is true for the application of gamification.
Maths. What metric (M) is expected to rise by what delta (D) resulting of in an increased output worth (W) through an investment of (I). So long as W exceeds I, the project will return a profit.
So now the project has all the key essentials:
* An The ROI calculation* Metrics to be usedThe Problems* Processes to be includedThe Metrics* The Rewards
Now we can apply bxp to be able to measure and manage all the aspects of the project.
= Useful resources =
* [http://www.kineo.com/resources/top-tips/5-tips-for-great-learning-game-design?utm_campaign=Gamification&utm_content=14931878 5 Tips for great learning game design]
* Information Centre can be used to communicate results back in an auditable way [[Module_-_Information_Centre]]
* The bxp API allows any data to be pushed into and pulled from bxp allowing for integration with mobile solutions and even data warehouses. [[Bxp_API]]
The real time and clarity of data that bxp provides enables a single version of the truth and the ability for a community effort to achieve a common goal. bxp does this with no undue work overhead for existing overburdened staff. As per the Continental Airlines example mentioned earlier bxp allows everyone see where the team effort is at.
[[Category:Topic:About bxp]]
[[Category:Topic:Scenarios]]
[[Category:Module Specific:Gamification]]
[[Category:Topic:Strategy]]
