= Areas =
bxp is a flexible toolkit which can and has been applied in many different ways. The primary capabilities are grouped into pillars. [[File:BxpPillars.png|x200px]]
[[File:Bxp_telcos.png|x200px]]
== Customer Care ==
=== Role: Customer Retention Tool ===
=== Role: Case Management for Customer Care ===
== Sales ==
=== Role: SalesForce.com replacement ===
=== Role: BPO management solution ===
=== Role: Customer Retention program management ===
== Marketing ==
== Customer Care =Role: Satmetrix support tool === === Role: Mass Marketing Tool ===
== Digital / Online ==
=== Role: Digital marketing spend tracking ===
== Training / Quality / Compliance ==
=== Role: Company merge training solution ===
== IT / Systems ==
=== Role: CTI integration === === Role: Web enabling legacy IT solutions === == Stores / Shops == === Role: Customer retention management === === Role: Training and compliance management ===
== Back Office ==
[[File=== Role:Bxp_telcos.png|x200px]]Cessations management solution ===